Date
Date: 2019.09-2019.09 Interval: every year |
Venue
Country: Czech City: Brno Venue: Brno Exhibition Centre |
Event
Website: www.green-world.info/en Visitor: Trade visitors and General public Industry: Horticulture, Gardening Main product: Garden furniture: park and resort furniture, bungalows, gazebos, hammocks and supports, slides, swings, loungers, garden umbrellas, benches, fences, fences, doors, noise barriers, signposts, neon lights, outdoor sound reinforcement systems, design lightin |
Organizer
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Description Horticultural, Gardening and Floristry fair You must have noticed a change during the previous fair edition concerning the supporting programme for visitors. It was a helping hand for the exhibitors for them to take a simple step and make the new production on offer stand out also outside their exhibition stands. You may object that not everyone has new things to offer. But I could argue that no visitor knows everything. Information do keep coming to us from all directions but often, due to lack of time, we fail to notice the important things. And we learn about a number of new things only once we look for something specific. I myself, being an organiser by profession, often unwittingly miss newcomers in nursery cultivars - both in terms of species and shape. And then I find myself wondering how long they have been in the market. This is exactly the reason behind establishing the TIP of the year of the Green World fair. By doing so, we wish to concentrate everything at one place. Pick it up from the exhibition stand and provide space to give the visitor/customer an opportunity to see, smell or try it for themselves. This will save the exhibitor a lot of time preparing the stand as well as space. At the same time, it will make the exhibitor stand out and it will also show that he has really something to offer and that he moves with the times in this field. The tip of the year is an invitation for the visitor just like promotion on the website. |